The art of innovation : lessons in creativity from IDEO, America's leading design firm
The general manager of IDEO, the design firm that created the Apple Mouse and the Palm V, reveals strategies for fostering imagination, expressing ideas, and developing hit products by bringing out the creativity in every employee
Case Reports
1 online resource (307 pages) : illustrations (some color)
9780307423863, 9781299020887, 9781847656780, 0307423867, 1299020887, 1847656781
669066991
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