The Art of Innovation

Front Cover
HarperCollinsBusiness, 2001 - 307 pages
5 Reviews
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An inspiring guide to managing creativity in a business environment from the co-founder of one of the most innovative design companies in the world.

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LibraryThing Review

User Review  - espadana - LibraryThing

A good introduction to design thinking and its application in a business innovation context, but very focussed on IDEO's experiences and case studies (not surprisingly, but it does limit the scope of the book). Read full review

LibraryThing Review

User Review  - newtonco - LibraryThing

The Kelley brothers - David and Tom - have had a marked impact on creativity in Silicon Valley. Their design firm, Ideo, is involved in product development projects across the world. In 'The Art of ... Read full review

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About the author (2001)

Thomas Kelley is the co-founder, with his brother David, of IDEO, a highly innovative design company with offices worldwide. He has an MBA from Berkley and has also worked for General Electric and as a management consultant.

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